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The Quiet Light Podcast


Mar 29, 2022

Codie Sanchez is the Founder of Contrarian Thinking, the Co-founder of Unconventional Acquisitions, and the Owner of 26 “boring businesses.” She is also a Board Member at Entourage Effect Capital, The Arcview Group, and the Marijuana Policy Project and a Member of AEI's Enterprise Club. She invests in women-led startups through Plum Alley, WAVE, and The Vinetta Project and cannabis companies through Cresco Capital Partners. 

Codie was awarded the JFK Award for Print Journalism and the Howard G. Buffett Grant. She received her MBA from Georgetown University and her PhD from Fundação Getulio Vargas.

In this episode…

As an entrepreneur, how do you achieve financial freedom? It can be scary taking the first step toward owning a business, but what if it doesn’t have to be? 

Whether you’re a first-time owner or a serial entrepreneur, it is possible to stop trading your time for money. Codie Sanchez was working for a paycheck until she changed her perspective and began focusing on the cash flow of her business. When you think like an owner, everything changes. Now, she’s here to share how to succeed as a business owner — and how she’s empowering others through a community of like-minded entrepreneurs. 

In this episode of the Quiet Light Podcast, Joe Valley sits down with Codie Sanchez, Founder of Contrarian Thinking and Co-founder of Unconventional Acquisitions, to talk about building equity and scaling your brand. Codie discusses how to view your business as a gateway to passive cash flow, the value of connecting with others to share insights and ideas, and her tips for building sellable assets and value with your brand.