Nov 3, 2020
Bob Serling is a 30-year marketing and licensing veteran and the Founder of LicensingLab. Through his innovative perspective on marketing and licensing, Bob has helped thousands of businesses and entrepreneurs turn pre-existing assets into 6-figure profit centers.
During Bob’s storied career, he has licensed a skateboard toy featuring branding from Tony Hawk and six other skateboard brands, as well as the most popular assessment software in the online trading industry, a number of insurance products, and so much more.
In this episode…
Are you looking for a tried and true way to increase your company’s revenue? Or, do you want to know how to protect your ideas and products—without an IP? If so, this episode of the Quiet Light Podcast is for you.
Bob Serling is a marketing and licensing veteran with more than 30 years of experience under his belt. Throughout his storied career, Bob has learned a number of strategies for protecting your ideas, products, and designs, all without an IP. According to Bob, it starts with documentation. By leaving an organized paper trail for your designs, you can protect your ideas and products from intellectual theft or cheap knock-offs. This will help you decrease your risk and exponentially increase the value of your business.
In this episode of the Quiet Light Podcast, Joe Valley sits down with Bob Serling, the Founder of LicensingLab, to discuss the secrets to leveraging your assets, boosting your revenue, and protecting your products. Listen in as Bob talks about the keys to crafting profitable marketing campaigns, establishing yourself as the originator of an idea or product, and revolutionizing your revenue streams. Stay tuned!